CONTEXT
In 2025, OWE Vietnam has 2 brands for purified and mineralized water to support our social and business objectives. Each brand will have their own strategy to reach their respective target customer.
The position of “ Junior Sales & Marketing” has been created to strengthen this specific Business Unit that aims to serve the vulnerable consumers to have access to safe drinking water.
We are looking for a young entrepreneurial talent, with a deep understanding of Sales & Marketing and excellent management skills, to take this brand to the next level.
JOB DUTIES AND RESPONSIBILITIES
You will support the Sales & Marketing Manager of Vietnam on their daily role, and more specifically on the Sales, Marketing and Social Impact.
Your role will be to support him in defining and implementing with excellence the Marketing & Sales Plan for Vietnam to ensure an “impactful growth”, so that we reach as many vulnerable people as possible.
Marketing
Develop Brand Awareness to reach vulnerable populations.
Implement online strategy to push brand awareness:
- Recommend a targeted communication Digital to boost awareness to vulnerable people
- Implement Social Media strategy and plan on FB and Zalo, develop engaging contents to target vulnerable audiences (FB groups, etc…)
Implement off-line strategy:
- Define clear vulnerable populations to target through key partnerships
- Conduct targeted offline communication with right partners to boost awareness to vulnerable populations (waste pickers, street vendors, Grab Drivers, workers unions, etc…)
Implement Social projects to even more vulnerable people
- Poor List program
- HCMC Culture Department program
- Water in School program
Strategy (Optional)
- Understand usage of vulnerable targets, & analyze competition and market trends spending extensive time on the field with our resellers and end-consumers to understand their profiles, daily lives, pain points and aspirations.
- Contribute to build a relevant strategy to grow business and impact and participate to the construction of the Sales and Marketing plan with the Managing Team for 2025-2026
- Monitor our actions (implement and follow relevant ROI and KPIs)
PROFILE:
- Bachelor or undergraduate student preferably in Marketing, Digital technologies, or business administration in or similar relevant field from a ranking university.
- Proactive and problem-solving skills attitude to suggest improvements and new ideas
- Understand marketing success is linked to excellent execution: operational, pragmatic, and hands-on mindset
- Not afraid by field action: truth & solutions are always coming from there
- Team player, great interpersonal and communication skills
- Capacity to work in an international context, and with a variety of stakeholders
- Strong interest in sustainable development and social impact topics.
Position details
Location: Ho Chi Minh City
Gratification included: 6 million VND per month according to experience.
Reporting: directly to Senior Marketing and GM of Owe Water
Start date: ASAP
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